What exactly are you trying to tell me?

This is a bit of an oldie, but it still gives me a laugh. Shelley Batts over at ScienceBlogs writes about the new PETA ad and how it fails to communicate what PETA thinks it should communicate. Seriously, if you're trying to convince me that "total animal liberation" is a good thing, telling me that my parents had sex at some point probably isn't the best way to do it; looking at this ad, all I think is "Oh, sex is good" and/or "chickens are tasty (when cooked properly)."

My advice to PETA: Get a new marketing department. Oh, and tone down the crazy; please don't make outlandish claims such as "behavioral scientists have discovered that the cognitive abilities of a chicken rival that of cats, dogs, and even young humans", when there's plenty of evidence to show otherwise.